How To Create Events In GA4 Through The User Interface?
Google Analytics 4 has introduced many changes, and it can be a challenge to adapt to them. One major change is in the GA4 data model. The GA4 data model is event-based, which means that every interaction or ‘hit’ is an event. This data model enables more flexibility to tracking your events.
Hurdles That Might Keep You From Using Analytics Effectively
Why You’re Thinking About Digital Analytics All Wrong
Understanding Analytics and Reports
How Long Does it Take to Make an App?
While it varies greatly, the general answer we provide to people asking us how long it takes to build an app is 4-6 months. That does not mean a first version of an app—a v1.0 app—can’t be built faster than four months or that it won’t take longer than six months. We’ve done both at […]
How to Use Mobile Push Notifications to Reduce App Churn
How to Create a Customer-Centric Onboarding Strategy
How to Write a Newsletter
Newsletters are an effective way to engage with your customers and everyone else who needs to know about your business. The style, content, format, and technology used to deliver and read these are changing every year. But by keeping up with the changes and delivering good quality information that has a clear “what’s in it […]
How to Drive Continuous Success With a Post-Launch Mobile App Strategy
Is a Soft Launch The Right Strategy For Your Mobile App?
How to be a good listener
No one likes speaking to walls. When we communicate, our expectation is that we are not only heard but also listened to and understood.