How to Use LinkedIn for Business: A Basic to Advanced Marketing Guide
LinkedIn has reached a user base of 500 million with 10 million active job listings, access to nine million companies, and more than 100,000 articles published every week.
4 Ways Artificial Intelligence Will Transform Mobile App Marketing
Artificial Intelligence (AI) has been around for some time now, but it is only really in the past few years that we have seen some major breakthroughs in the technology. The potential for AI in the mobile marketing industry is now huge and should be something mobile app marketers are beginning to adopt into their […]
Choosing the Right Go-to-Market Strategy For Your App
Large enterprises and startups alike struggle to get traction in the overloaded mobile app market. The truth is, most apps collapse under the competition. Here are the facts:
Why You Need a CRM
Very simply because you don’t want to limit your business to what you can store in your head. A CRM can store, manage and update all your clients and interactions in one place so nothing gets lost – most importantly sales opportunities.
How Will Your App Make Money? A Guide To Mobile App Monetization
What mobile app monetization strategy drives the most revenue? There’s no simple answer to this question as every app is different. When creating a go-to-market strategy for your app, you need to research and ultimately choose a monetization strategy that is best suited for your app and overall business objectives.
Product Ideation: Building Innovation Into Your Development Process
Even in agile environments that encourage collaboration, product definition can become a siloed activity. In the day-to-day grind, with project teams focused on their particular tasks, the product owner bears the brunt of mapping out the product vision, often with little input from other members of the team.
4 Must-Haves For a Successful Mobile App
The Essential Guide to Mobile App User Acquisition
Are you being misunderstood by your prospects
There are two sides of a business:
Build A Case For Your Product Or Service
There is a proper way to structure all your marketing communications – from a selling standpoint – to make sure you make the biggest impact. When developing your material, such as an ad, you probably ask yourself, “What should I talk about? What selling points should I highlight?